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| TURN IT OFF |
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Interview: Gil Gordon Gil Gordon
http://www.gilgordon.com/
E-mail, voice mail, mobile phones....Advancing technology, while expanding the
boundary of virtual offices, can be a heavy constraint on people's life. How can
we find a balance between work life and private life in this technological modern
world? Gil Gordon talks about it referring to his recently published book Turn
It Off. He is a forerunner and expert in the field of teleworking.

ECIFFO: Could you start with the background leading up to this book?
Gil Gordon: It all goes back to 7 years ago, when I started up my own Web site
and my work and life began to change a lot. At that time I was always checking
my voice mail even when I took my family out to Disneyland or some National Park.
My family resented it, saying that interrupted the vacation. And it wasn't really
good for my clients either, because I had to say, "Well, I'm sorry I'm on
vacation. Could you wait until I come back?" This sort of thing made me think
about how we should relate to the virtual office, which allows us to work wherever
we are.
ECIFFO: Compared to those times, our society now is
more digitized and virtualized.
Gil Gordon: Yes. We can access the Internet from the top of a mountain in a ski
resort. If we keep checking e-mail while we are on vacation, the purpose of having
a vacation is lost. Fatigue accumulates over a long period. I did some research
about the history of paid vacations in the U.S. and found out that it's a fairly
new concept. Around the middle of the 19th century, employers realized too many
workers were dying and they started to give workers paid time off. At that time
workers were working 6 or 7 days a week. This book, Turn It Off, sends a message
to workers today that what happened to workers in old times is happening to them.
ECIFFO: You talked about vacations. What about our daily
family life?
Gil Gordon: Here is an interesting paradox. Some people think mobile phones and
e-mail allow them to have better family life. They say, "If it were not for
that, I would have to stay in office until later." I don't think so. Certainly
you are physically at home, but doing office work at home. Does that help family
life? You temporarily become a father or mother and then go back to the role of
an office worker.
Use "Three-zone Model" Effectively to Find
a Balance between Work Life and Private Life
ECIFFO: In this book, you propose a checklist to find how much work you accomplish
outside the office and the "three-zone model" by which to divide a week
into on duty, mid duty and off duty and draw a graph.
Gil Gordon: I would like people to use them as a tool. If you want free time,
you have to have a concrete plan. Even if you want to get more exercise, you really
can't achieve it unless you make a plan to say "I'm gonna walk for 15 minutes."
The three-zone model" makes you more aware of how to use 168 hours we all
have each week.
ECIFFO: If people use the checklist, they realize that
they spend more time on work than they expected.
Gil Gordon: Yes, but if you are a knowledge worker, your profit doesn't grow in
relation to the hours you work. If you're a factory worker and work an hour longer,
you get that much more output. The knowledge worker doesn't work that way. People
often say something like this. "I have to keep my mobile phone on 24 hours
a day, because I have to be able to answer it when my client calls me to find
out about the delivery of a certain order." But if the company installs a
system whereby the client can access the supplier's shipping system, that person
doesn't have to answer the call in the first place. And this will simplify work
processes.
ECIFFO: What companies support what you say?
Gil Gordon: Companies like Hewlett Packard and Deloitte & Touche do. Ernst
& Young also pays a lot of attention to shortening employees' working hours.
Suppose they receive a call from one of their clients saying they need 6 people
in San Francisco tomorrow. The normal response would be to say yes. But they try
to solve the problem without flying their workers to San Francisco, if possible,
by video conferencing for example.
ECIFFO: You are saying new technology can facilitate
work or it can constrain workers.
Gil Gordon: In the face of new technology, it is important for people to make
a conscious effort to choose. There are people who send and receive 100 e-mail
messages a day. But my style is this. When somebody sends me a message, I ignore
it. When that person send the same message again, I take a little notice and ignore
it. (laughter) When it is sent the third time, I think it is something I should
pay attention and answer it.
We Need a New Protocol for New Technology
ECIFFO: What problem would high technology cause in
areas other than working hours?
Gil Gordon: People often tend to think technology is always something necessary
and more important than anything else. A good example is instant communication
such as mobile phone conversation. When our cell phone rings, we think it is an
emergency call, although it isn't. We saw the same thing happen about 25 years
ago when Federal Express first began to be popular. Federal Express was used only
for urgent things, so that whenever a Federal Express package arrived, people
had to stop everything and open it. The same was true of the fax machine when
it first appeared. The document is not that important simply because it is sent
in 20 seconds. However, when it comes to mobile phones, we don't know how to control
them.
ECIFFO: One of my colleagues told me that he and his
wife were having dinner and talking about cell phones, she looked at her phone
and said, "Oops, a message." She stopped eating and started answering.
So my colleague said, "Hey, it's just a message. You don't have to answer
it now."
Gil Gordon: That's right. People tend to think electronic communication is more
important than real life. Sometimes it is. But if you come to think it is always
so, it is a very dangerous sign. Now many technologies are changing social norms
and the way we communicate. We must learn to be smarter users of technology.
ECIFFO: Yes, but changes are happening too abruptly.
New technologies are being developed one after another.
Gil Gordon: Exactly. That's an important point. Because changes are occurring
in such a short span of time, we do not have enough time to develop protocols
for those technologies and tools. When the telephone first came about, there was
a lot of discussion about protocols, about what to say when you answered the phone.
The idea of saying "hello" came very late.
ECIFFO: What were the first ones?
Gil Gordon: People thought they should identify themselves first and say, "This
is Gil Gordon." or say something cordial such as "Good morning."
The protocol developed after a lot of trials and errors. The same is true of the
protocol for virtual offices. For example, if you go out with your friends to
dinner and your cell phone rings frequently at a dinner table and each time it
rings, you excuse yourself from the table to answer it, your friends would stop
inviting you to go with for dinner. We must find a way to work while keeping a
harmony with our family, friends and people around us. Of course I don't want
to interrupt a person who chooses to check e-mail at 11:00 in the evening or on
vacation. If they want to do that, that's all right for them. But if there is
a person who feels resentful or skeptical about it, it is that person I try to
speak to.
ECIFFO: It seems to me that you created through this book an opportunity for people
to think, "Oh, it's not just me."
Gil Gordon: Yes, that's one of the things I try to do in this book. When I give
a talk, I always ask the audience, "How many of you checked e-mail or voice
mail at least once a day while you were on vacation last time?" Then almost
a half of the hands go up. What is important is that they raise their hands as
if they were feeling ashamed. And then they look around and realize they are not
alone and feel relieved.
Changes Will Keep Occurring, but It Is the Next Generation
Who Really Changes our Society.
ECIFFO: What do you think will happen to our future,
our next generation, for example?
Gil Gordon: It all depends on what kind of technology will be developed and how
smart we will be about using that technology. Basically I am optimistic. In terms
of work, companies will pay more attention to workers' life and free time. Otherwise,
they can't capture good workers. In terms of technology, on the other hand, technology
will become more and more wireless. We will have chips to be implanted under the
skin. With respect to how to cope with technology, our generation is right at
the edge. Younger people have grown up with technology. Their children will take
technology for granted, because it is there before they are born. I assume real
changes will take place only in 10 or 15 years from now when young people are
grown up and when old type managers who are accustomed to old organizational structures
are gone.
(an excerpt from ECIFFO 39 October 15, 2001)

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